Social Media Marketing
(SMM)
Useful Tool to build a Loyal Fan Base.
Social Media Marketing (SMM) is the fastest growing source of expanding your business. According to Hubspot, 92% of marketers in 2017 claimed that social media marketing was important for their business, with 80% indicating their efforts increased traffic to their websites. According to Social Media Examiners, 97% of marketers are currently participating in social media, but 85% of participants aren’t sure what social media tools are the best to use.
Branding on social networks is now important because you get a vast network where you can target many at a time with spending less time. Finally it helps in high conversion rate. Studies have shown that social media has 100% higher lead-to-close rate than outbound marketing. A higher number of social media followers tends to improve trust and credibility in your brand, representing social proof.